About

Hello Beauties,

My name is Lauren L’Heureux, and this is La.Rue. I started with an idea for a blog my freshmen year of college. Over time, it started developing, I had ideas for photography and for blogging and my professional writing and I wanted a place where I could put all of that content and share it with the world. Growing up in a small town in Florida, I didn’t have a lot of amazing opportunities, so on my 18thbirthday, my parents, my brother and I made the 24-hour drive to New York City.

In February of 2018, I launched this blog, now four years later, I have graduated from college with my BA in English and I am beginning my career in publishing and media. As scary as it was uprooting my life and moving a thousand miles away from home, these last four years have changed everything about me, all in the best ways possible. My freshman year, I lost my brother Joshua; since then, so much in my life has changed. My brother’s death taught me strength and although I would give anything to have him back, I am grateful for what I have learned from the loss of my brother. Each day, I have a little more to live for, making him proud.

This website is a space where I will share my grief with you, my triumphs, downfalls, laughs and every emotion in between. Through my blogging, writing and photography, I will express the most intimate emotions I have with you and that is both exhilarating and terrifying. Everything from fashion and adventure to pain and heartache, this blog stands out from the rest because I will share all of my life with you, because my story is one worth being told.

The name La.Rue came about from my last name, L’Heureux, which means “Happy” in French. As a child and even now, when people would attempt to say my last name, I would say “It’s pronounced La.Rue, spelt like L-a-r-u-e.” I thought it would be a neat idea to create a website that embodies the happiness in my life, and what better way to do so than to take the American form of my last name and combine it with the French meaning.

So, I thank you for visiting La.Rue Photography & Publications and I know you will enjoy the content.

XO,

Lo